The World's Most Creative Ads Have One Thing in Common


In one of my recent articles, I introduced four foundations/patterns that can help any business achieve new heights of creativity.

Since then, I've collected many examples in order to demonstrate how these foundations actually work.

Apparently, some of the world's most creative ads and commercials have at least one thing in common: their creators didn't think 'outside the box'. Instead, they followed one of the creativity foundations.


The Simpsons movie ad on an escalator



Panasonic ad - Nose Hair Trimmer



Sticker ad for Golf lessons



Viagra ad



3M ad



Jobs in Town ad - There are better ways to make career